L.C. FRANKE DEMO PITCH PACKAGE
This mailing was designed as an introduction to the mystique of the musician and songwriter L.C. Franke. The package includes a bound booklet teasing some of the story about the artist and his music with three demo tracks pressed on a 45. It shares a glimpse of the extraordinary experiences to come from future collaborations.
FORTUNOFF SHOPPING BAGS
This redesign of Fortunoff’s holiday and everyday bags focused on appealing to demographic groups seeking luxury.
FORTUNOFF DREAMCLUB
The collateral design for Fortunoff’s DreamClub credit card launch presents the program as exclusive and aspirational. The tone and look of all correspondence was to make members feel a part of something special.
